Blog on Email Productivity & Outlook Add-ins

Archive for May 2012

If you have ever sent out an email newsletter, I’m sure that with each passing campaign you encountered people who opted out of your email list. Have you ever asked yourself why? Read more: Why do people unsubscribe to emails? | 1 Comment

email newsletter · email unsubscribe · when to unsubscribe · why people unsubscribe

The subject line in an email, almost as much as the from line, is one of the most important deal-breakers for your readers. That’s why this week we looked at how different email clients (on all platforms we could get our hands on) dealt with them… So, continue reading and see for yourself how many characters your subject line should have! Read more: The maximum displayed length of the email subject line | 1 Comment

email infographic · email subject line · maximum characters email · truncated line · view email clients

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